Clayton Musumeci - Building a business, the right way....

The HYPECAST is back for 2020 and we couldn’t be more excited! Our first guest for the year is Clayton Musumeci, the General Manager of one of the world’s top transformation programs, Bodies By Rachel (BBR). Clayton is a pioneer in digital marketing for the fitness industry, helping scale and grow some of the world’s largest sports nutrition and fitness brands.

His focus is now on taking the BBR brand to new heights and helping women! We were excited to delve into topics that included:

Scaling a brand the right way

The importance of work culture

Empowering and improving those around him

The continual journey of self-improvement

Keep up with the BBR journey on the following online platforms:





To connect with Clayton on a business level, check out his LinkedIn on


We hope you enjoy this episode of the podcast!